Cookies & Cream in your glass of milk

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DRINKING milk became an exciting and yummy experience a couple of years back with the introduction of Sipahh milk-flavouring straws.

And, it has become even more fun now that Sipahh has launched its fifth flavour — Cookies & Cream.

Adding to the milk-drinking experience: Sazzy holding packs of the new Cookies & Cream milk-flavouring straws at the launch at Camp5 in 1 Utama Shopping Centre. With her is Melssen.

Distributed exclusively in Malaysia by MunchWorld Marketing Sdn Bhd, the straws turn plain white milk into a fun-filled and flavourful beverage that combines deliciousness and healthy goodness.

“Most people are already aware of the benefits of Sipahh straws that include converting non-milk lovers into ardent fans of one of the healthiest drinks ever,” said Bas Melssen, commercial director of Unistraw International Ltd, the Australian inventor of the straw.

“And, with our latest addition to Sipahh’s current delectable line-up, we hope to encourage kids and adults alike to enjoy the wholesomeness of milk even more.”

Sipahh’s Cookies & Cream straw adds to the existing four great flavours — Chocolate, Strawberry, Banana and Caramel.

“Globally, we have a total of 11 flavours and we hope to introduce Sipahh’s full range to Malaysia in the near future,” Melssen added.

The Cookies & Cream flavour was launched recently at Asia’s largest indoor rock-climbing facility, Camp5 in 1 Utama Shopping Centre, Petaling Jaya, with local celebrity and avid rock climber Sazzy Falak kicking off the event.

“This innovation promotes healthy living by giving you that push to consume more of the goodness milk offers,” Melssen said.

“This in turn will result in more Malaysians improving their level of well-being, making them strong and fit enough to enjoy extreme sports like rock-climbing.”

Containing only natural colours with no artificial flavours, no preservatives, no gluten and low sugar content, each straw flavours 200-250ml of cold milk. With its patented design, the special filters at both ends of the straw and extraordinary UniBeads allow Sipahh to “wake up” milk in ways never known before.

Moreover, Sipahh can be used by those who are lactose-intolerant as the straws are suitable for use with all types of cow milk alternatives, including soy drinks and rice milk.

All you have to do is ‘Rip’ off the wrapper, ‘Dip’ your Sipahh straw into a glass of cold milk, ‘Sip’ away to your heart’s content and let Sipahh “wake up” your milk as you sit back and say, “Ahh, I never knew milk could taste so good!”

Sipahh straws are available at all Giant, Cold Storage, Carrefour, Jaya Jusco, Econsave and The Store outlets. They come in two pack sizes – in fives that retail at RM3.50, and 10s at RM6.50.

Sipahh is an Australian innovation that was launched four years ago and is currently enjoyed in over 65 countries. It has been in the Malaysian market for the last two years.