Wednesday, October 28, 2009

A display of Speedy bags at LV’s KLCC boutique

What say you on the issue below?

A RETROSPECTIVE exhibition of 11 limited edition Speedy bags is being held at the Louis Vuitton KLCC boutique until Nov 2.

The Speedy, instantly recognisable as a Louis Vuitton icon, was created in 1930. The Speedy was originally designed in natural cowhide and later in sturdy brown canvas.

It was not until 1959 that it was launched in Monogram canvas. It was intended as a hand-luggage and its ability to be folded flat in a suitcase made it a versatile travelling companion.

The original name “Express” was changed to “Speedy” to refer to the growth earlier this century of increasingly rapid and more accessible means of travel. Later used as a city bag, the Speedy set the trend for carryall bags during the 1960s.

In 1965, Audrey Hepburn requested for a smaller version of the Speedy to be made for her as a special order. Today, the Speedy comes in four sizes and is still one of the best sellers in the Monogram, Damier and Epi collections.

In 1978, an even smaller version of the Speedy was created: the Mini HL. Its name is a tribute to its creator Henri-Louis Vuitton, great grandson of Louis Vuitton.

For a viewing of all these bags, visit the Louis Vuitton store in KLCC.

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