JOHOR BARU: Shopaholics will enjoy more sweeter deals with the opening of the Johor Premium Outlet (JPO) which is expected to spice up the 1Malaysian Year End Sale (1MYES) here this year.
Deputy Tourism Minister Datuk Dr James Dawos Mamit is confident that shopaholics from neighbouring countries such as Singapore and Indonesia are already anticipating to visit the luxury brands outlet once it officially opens its doors on Dec 11.
“Coupled with discounts during the sales period, shoppers can look forward to purchasing luxury goods at even lower prices compared to the boutiques in Singapore.
Dawos Mamit (centre) launching 1Malaysia Year End Sale in Johor Baru recently. “Shopping is one of the favourite activities among locals and tourists and I believe with the opening of JPO, Johor will be dubbed a shopping destination for both domestic and foreign tourists,” he said in his speech during the launch of the Johor-level 1MYES.
The upscale outlet in Kulaijaya will feature more than 80 designer and branded stores offering factory prices with daily discounts of between 25% and 65%.
Among the designer brands that have confirmed their presence at JPO are Adidas, Armani, Brooks Brothers, Burberry, Canali, Coach, Esprit, Ermenegildo Zegna, Gap, Guess, Michael Kors and Nike.
Dawos added that 1MYES is among the ministry’s efforts to promote domestic tourism and attract more tourists to the country.
“I believe the seven-week sale period would hugely benefit both shoppers and businesses in the state as well as holiday makers,” he said.
ourism Malaysia also launched its shopping marathon competition with Tesco supermarket in conjunction with the sale.
“I think that shopping malls in Johor Baru should take part in the 1MYES to attract more customers,” he said.
The 1MYES kicked off on Nov 15 and would run until Jan 1, next year.
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