ESPN STAR Sports in partnership with Goodyear recently launched the inaugural Goodyear Formula Drift Malaysia 2009 with CIMB Bank as the official bank sponsor.
Happening for the first time in Malaysia, the event will be held this weekend (Dec 19 and 20) at the Malaysia Agro Exposition Park in Serdang.
Fifty competitive drivers from the Asia-Pacific region will push their rear-wheel-drive cars to the limit by demonstrating impeccable driving precision and vehicle control.
Drift king: Tengku Djan posing with his car The drivers are from as far as Japan, New Zealand, Philippines and Hong Kong, as well as Indonesia, Thailand, Singapore, and of course, Malaysia.
Top drivers to look out for are Mad Mike Whiddett, winner of the Thailand Formula DRIFT leg, Malaysian drivers Sean Khoo, Ee Yoong Cherng and Ariff Johanis, Singaporean Ivan Lim, and even female drivers like local girl Jane Cheah.
Leading up to race day, a pre-race roadshow was held on Dec 5 and 6 at 1 Utama shopping centre in Petaling Jaya.
Visitors had a closer look and feel of three drift cars on display, but the highlight was a special appearance by Tengku Djan, Malaysia’s home-grown drift king, at the CIMB Prime Plan booth.
CIMB Prime Plan is the bank’s lifestyle product designed to address the needs of young professionals, managers, graduates and entrepreneurs. Sponsoring the event is part of an effort to create awareness on the bank’s Get Used to Getting More concept, which brings extra privileges and benefits to Prime Plan customers.
One benefit is getting up close with Tengku Djan, popularly known as Tandem Assassin, and receiving autographed Federation D (a drift organisation founded by Tengku Djan) merchandise.
Other benefits are priority queuing, dedicated phone banking and additional relationship rewards.
For details, call 1-300-880-900, visit any CIMB branch or log on to www.cimbprime.com.my.
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