Tuesday, December 20, 2011

Leading industry players to take part in Beauty Professional 2012

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MOVERS and shakers from the beauty industry will congregate at the inaugural Beauty Professional 2012 as the exhibition receives rave response for a fresh platform that helps beauty professionals scale their business.

Themed “Malaysia’s Beauty Trade Exhibition for the Beauty Professionals”, Beauty Professional 2012, which will mainly focus on business-to-business trade, is organised by Glow Exhibition Management Sdn Bhd and will be held from Feb 27 to March 1, 2012 at the Putra World Trade Centre (PWTC).

With two months to go, Beauty Professional 2012 has gained staunch support from leading industry players including Aesthetic Marketing Asia Pte Ltd, Biocoslab Manufacturing Sdn Bhd, Frontline Cosmeceutical (M) Sdn Bhd, Yena Beauty Trading, Aura Marketing Sdn Bhd, Naturion Sdn Bhd, Cel-Elements Holding Sdn Bhd, My Nail Solution, and Sky Resources Sdn Bhd.

New stuff: The fair will feature latest beauty products and equipment from leading companies in the world.

The participating brands include Eve Taylor, Arise Swiss Alpine Cosmetic, Skin Revolution, Futuresys, Cosmenique, Bioessen-tials, Chrisear, Living Nature, Thalmer, CEO ibook, A.S.A.P., Jotono, CĂ©lebre, Casmara, La’Derm, Pangea Organics, WLIN2, Dr PGA, and more.

Glow Exhibition Management Sdn Bhd project director Selina Goh says: “The Malaysian beauty industry still has much room to develop. There are simply not sufficient beauty exhibition and trade fairs held in Malaysia that provide adequate prospects and opportunities for beauty businesses to evolve. One of the main reasons Beauty Professional 2012 was initially conceived is because a number of big players in the Malaysian beauty industry had requested for an alternative beauty trade exhibition.”

“We also realised that there was a void of beauty trade exhibitions that provided a valuable and much needed platform for all types of businesses within the beauty industry to connect with other complementary businesses. Beauty Professional 2012 will provide a vital sourcing ground for the latest beauty products and equipment from leading companies in the world,” Goh added.

Beauty Professional 2012 will play host to over 100 participating brands confirmed to showcase a wide range of products and equipment, and expects to attract over 10,000 trade visitors from around the region.

Beauty Professional is poised to be the most anticipated event for beauty professionals from around the region to showcase and source for cosmetics, skincare and makeup, health and nutrition, weight management, nail products and services, image consultancy, bath and body care, body enhancement, perfumeries and fragrances, aromatherapy, wellness, toiletries and personal hygiene, as well as traditional and complementary / alternative medication.

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